The 10 Highest-Paid National Team Coaches
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Source: Gol
In the last seasons has been discussed, in several European leagues, the presence of a continuously decreasing number of national players in clubs’ starting 11 and the negative consequences of this fact on national teams performance.
Football Industry analyzed the starting 11 of 148 clubs from 8 different leagues in the first 3 matchdays of 2012/2013 and 2013/2014 in order to:
1 – Check the average number of national players in clubs’ starting 11;
2 – Analyze the disparity between clubs with higher and lower reputation with regard to their bet on local players;
3-Verify the standard starting 11 of each league (by nationalities);
4-Verify which teams have more and less local players in each league; and
5-Check the field position occupied by the Portuguese players chosen for the starting 11 of the clubs competing in Liga ZON Sagres.
In the analyzed period, Eredivisie (Dutch League) was the one with a higher number of national players in its clubs’ starting 11, recording an average of 7.3 players in 2013/2014 and 7.0 in 2012/2013. The Spanish and French Leagues (Liga BBVA and Ligue 1) complete the podium having presented, on average, 6.7 and 5.8 players in each starting 11 in 2013/2014. The German (Bundesliga), Belgian (Jupiler Pro League), English (Barclays Premier League), Italian (Serie A) and Portuguese (Liga ZON Sagres) leagues were also considered in this research.
A complete version of the study can be read below.
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This research was discussed on the TV show “Maisfutebol“, of TVI24, on the 18th of October.
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According to the data provided by the Liga de Fútbol Profesional and the newspaper Marca, Barcelona and Real Madrid have, at this early stage of the season, an overall salary cost close to 190 million per year. The disparity between these two giants and the other clubs from Liga BBVA (Spanish League) is also clear in this point since Atlético Madrid, ranked third in this list, only presents a wage cost between 65 and 67 million Euros (about 35% of the first two).
At the beginning of this year, was agreed a salary cap for the Spanish clubs according to their revenues.
2013/2014 Liga BBVA’s Salary Cap
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At the beginning of the 2013/2014 season there were some changes in the current shirt sponsors of Barclays Premier League clubs. Simultaneously, most of the annual figures have also been updated.
At this time, the total amount reaches approximately 197.9 million Euros with 77% of this value belonging to the six top clubs, including Arsenal, Manchester United, Liverpool, Manchester City, Tottenham and Chelsea. These figures contrast with a total amount of approximately 175.3 million Euros in 2012/2013 (61% belonging to the aforementioned six clubs) representing an increase of about 13%.
Barclays Premier League Shirt Sponsors Ranking (2013/14 vs. 2012/13)
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In the document below, we present the amounts received in the past four years by the 32 teams participating in the 2013/2014 edition of UEFA Champions League.
These values allow us to assess the differences between and within groups. Thus, groups H (Barcelona, AC Milan, Ajax and Celtic) and D (Bayern Munchen, CSKA Moskva, Manchester City and Viktoria Plzen) are the ones that, in aggregate, gathered the highest amount of revenues distributed by UEFA in the last four seasons. Group G is on the opposite side (FC Porto, Zenit, Atletico Madrid and Austria Wien) gathering only 98.4 million Euros. Group D also includes the top-team with the largest share in the total group’s bonus (Bayern Munchen).
Regarding the disparity between clubs from the same group, considering the difference in the weight of each club compared with the total bonuses of the group, it appears that groups F (Arsenal, Borussia Dortmund, Olympique Marseille and Napoli) and C (SL Benfica, Olympiacos, Paris Saint-Germain and Anderlecht) are the most balanced ones. Group A (Manchester United, Shakhtar Donetsk, Bayer Leverkusen and Real Sociedad) is at the opposite side.
Check the document below for a more detailed analysis.
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Notes: (1) For the purposes of this research, we considered the values distributed by UEFA to the clubs competing in the UEFA Champions League and UEFA Europa League between 2009/10 and 2012/13, (2) The figures shown do not include market pool revenues.
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Typically, certain leagues present a very significant players rotation between national and foreign clubs. This situation tends to occur mainly in leagues considered less competitive and known as markets in which clubs aim to develop young talents and sell them to teams with more financial power.
In this sense, Football Industry compared clubs’ lineups on the last matchday of 2012/2013 with the ones presented on matchday 1 of 2013/2014. We analyzed the following competitions: Bundesliga (Germany), Liga BBVA (Spain), Ligue 1 (France), Eredivisie (Netherlands), Barclays Premier League (England) and Liga ZON Sagres (Portugal).
GLOBAL PERSPECTIVE
In general terms, Spanish and Portuguese leagues present the highest average number of changes in the starting 11, mainly with players who were not part of the squads in 2012/2013.
Barclays Premier League and Bundesliga, considered, at this time, the most competitive leagues, show the lowest average number of lineup changes, equally distributed between players who were part of the squads in 2012/2013 and were signed for 2013/2014.
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IMPACT OF A NEW COACH
When analyzing the impact of the arrival of a new coach at the start of 2013/2014, we can observe that, on average, only in the Netherlands and Portugal this situation led to a higher number of changes in the starting 11.
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This research was discussed on the TV show “Maisfutebol“, of TVI24, on the 23rd of August.
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NOTES: 1.Only were considered clubs that remained in the analyzed leagues between 2012/13 and 2013/14; 2.Signings include loan returns; 3.Sascha Lewandowski left the technical team of Bayer Leverkusen, however, Sami Hyypia remained; 4.The matches of Eredivisie’s play-off were included in the analysis; 5.Italian Serie A was not included because only began on the 25th of August.
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Season tickets are an important part of what is considered the core business of football clubs: matchday revenues. Although this flow has been losing weight compared to commercial revenues and television rights (in 2011/2012 only represented between 14% and 28% of Deloitte Football Money League’s clubs figures), especially in the case of most renowned clubs, the amounts received for season tickets are very important in an early stage of the season (in most cases are paid in cash) and provide a minimum guarantee of attendance throughout the year.
Thus, Football Industry gathered the minimum prices of season tickets for 2013/2014 of the clubs competing in the following leagues: Liga ZON Sagres (Portugal), Bundesliga (Germany), Serie A (Italy), Barclays Premier League (England) and Liga BBVA (Spain).
Portuguese top division clubs charge a minimum average price of 81 Euros for their season seats, a substantially lower amount compared to the ones charged in the other countries included in this analysis. While the Italian and Spanish clubs present minimum average prices and average occupation rates relatively similar (see table below), the English and German ones, despite having high and similar average occupation rates, practice different prices (see table below). This situation has to do with a different strategy and mindset as the clubs from Bundesliga seek to be fully oriented to their fans and, thus, do not follow policies of price increases. This mindset allows, for example, a club like Bayern Munchen to offer a season seat for only 120 Euros.
Regarding the financial impact of buying a season ticket based on the monthly GDP per capita (purchasing power parity), we can conclude that in the Portuguese case, the average minimum price represents 5% of this indicator while in England a fan would have to make an investment equivalent to 25% of the country’s monthly GDP per capita.
Simultaneously, the lower occupation rate presented by Portuguese clubs requires them to perform adjustments on prices. For example, Portugal has 62% of Germany’s GDP per capita while its season tickets minimum average price only corresponds to 37% of the average Bundesliga’s amount (average occupation rate: 40% vs. 92%).
The substantially higher prices charged in England, Italy, Spain and Germany are also related to the fact that the clubs from these countries tend to include other matches besides the national league in their season tickets offer (e.g. national cup matches).
Minimum Average Prices and their Financial Impact
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LIST OF CLUBS’ MINIMUM SEASON TICKETS PRICES
Notes: (1) Exchange Rates as at August 06, 2013: 1 USD = 0,751496 EUR; 1 GBP = 1,15813 EUR; (2) Were only considered minimum adult standard prices (without any discounts); (3) No prices were considered for season seats renewal.
The concept of Market Pool
Market Pool is the variable component of the bonus awarded by UEFA to clubs participating in the Champions League and Europa League.
This amount is distributed taking into account the size of the TV market in the clubs’ country of origin, the position reached in the domestic league in the previous season and the number of matches played in the current edition of the UEFA competitions.
How does the distribution criteria work?
The size of the TV market in the country of origin is, without any doubt, the main responsible for the distribution of the Market Pool amounts. However, the position reached in the previous season has also impact, especially when comparing clubs from the same country. Thus, for example, in the 2011/2012 edition of the Champions League, although SL Benfica has reached the quarter-finals of the competition and FC Porto has not qualified to the round of 16, the Market Pool amount assigned to the 2010/2011 Portuguese champions was higher than the one of SL Benfica (€2,794,000 vs. €2,657,000).
Regarding the size of the TV market, it is clear the difference between countries such as England and Portugal. Thus, for example, in the case of the Turkish clubs, in the last four editions of UEFA’s competitions, 56% of the revenues received by them came from the Market Pool while in the case of the Portuguese clubs, this value was only 20%.
A specific case that occurred in 2012/2013, was the one between SL Benfica (2nd placed in the Portuguese League in 2011/2012) and Chelsea FC (6th placed in the 2011/2012 Barclays Premier League). In that season both were removed from the UEFA Champions League group stage, however, the Market Pool amount distributed to the Portuguese club only accounted for 12% of the amount received by Chelsea FC.
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What if Market Pool didn’t exist?
Recently, Football Industry published the article “The 50 clubs that received more revenues from UEFA (09/10 to 12/13)” in which we present the total amounts distributed to clubs as a bonus for their participation in UEFA competitions. However, if we ignore the revenues from the Market Pool, analyzing only the performance related ones, the published ranking gains a new order. For example, Liverpool, who comes in the 17th position when considering Market Pool revenues, is only in the 48th position in the performance revenues ranking. In the opposite side, Shakhtar Donetsk, who occupies the 12th position in the list below, is only in 58th place in the Market Pool revenues ranking.
TOP 50 – CLUBS THAT RECEIVED MORE PERFORMANCE REVENUES FROM UEFA (09/10 to 12/13)
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Last July, UEFA revealed the prizes awarded to clubs that competed in the 2012/2013 editions of the UEFA Champions League (CL) and UEFA Europa League (EL).
In this context, we present an overview of the performance of the clubs that took part in these competitions between 2009/2010 and 2012/2013 (period after the process of UEFA Cup‘s rebranding).
The prizes awarded by UEFA to clubs that reach the group stage of the competition are based on the following points (2012/2013 amounts):
1.Participation bonus: the same for all clubs (8.6 million Euros in CL 12/13 and 1.3 million Euros in EL 12/13);
2.Performance bonus in the Group Stage: 1 million Euros per win and 500,000 for each draw in CL 12/13 and 200,000 per win and 100,000 for each tie in EL 12/13;
3.Market Pool: amount of the TV rights distributed according to the value of the television market of the club’s country of origin;
4.Place achieved in the Group Stage (only for EL): prize awarded to the 1st and 2nd placed teams of each group (400,000 Euros for the 1st placed and 200,000 Euros for the 2nd one in EL 12/13);
5.Round of 32 (only for EL): bonus for qualifying to this stage of the competition (200,000 Euros in EL 12/13);
6.Round of 16: bonus for qualifying to this stage of the competition (3.5 million Euros in CL 12/13 and 350,000 Euros in EL 12/13);
7.Quarter-finals: bonus for qualifying to this stage of the competition (3.9 million Euros in CL 12/13 and 450,000 Euros in EL 12/13);
8.Semi-finals: bonus for qualifying to this stage of the competition (4.9 million Euros in CL 12/13 and 1 million Euros in EL 12/13);
9.Runners-up: 6.5 million Euros in CL 12/13 and 2.5 million Euros in EL 12/13;
10.Winner: 10.5 million Euros in CL 12/13 and 5 million in EL 12/13;
11.We must also consider the Market Pool distributed to the teams that participated in EL by having reached the 3rd place in the group stage of the CL.
Thus, between 2009/10 and 2012/13, Chelsea was the club earning the largest amount (178 million Euros). In the Top 10 we can find three clubs from England (Chelsea, Manchester United and Arsenal), three from Italy (AC Milan, Internazionale and Juventus), two from Spain (Barcelona and Real Madrid) and two from Germany (Bayern Munchen and Borussia Dortmund). Regarding the Portuguese teams, FC Porto comes in the 17th place, SL Benfica in the 18th, SC Braga in the 42nd and Sporting CP in the 77th one.
In this period, 146 clubs from 34 countries took part in these competitions. When analyzing the bonus distribution by country, it turns out that England was the country raising the highest amount (647 million Euros) being represented by 11 clubs, followed by Spain with 560 million Euros and 10 clubs. Portugal comes in the 6th place with 161 million Euros and 7 clubs.
During these 4 seasons, UEFA distributed about 3,804 million Euros to the clubs that took part in the group stages and onwards of these competitions.
TOP 50 – CLUBS THAT RECEIVED MORE REVENUES FROM UEFA (09/10 to 12/13)
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REVENUES BY COUNTRY – All the participating teams between 09/10 and 12/13 (146 Clubs)
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Forbes released today the 2013 edition of the list of the 50 most valuable sports teams in the world. Real Madrid leads the ranking in exchange with Manchester United, comparing with the previous year, and is also the club with higher revenues overall.
The list compiled by Forbes includes 30 American football teams, 7 Football clubs, 7 Baseball teams, 3 Basketball teams, 2 from Formula 1 and 1 Ice Hockey team.
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Note: Exchange Rate July 15, 2013 – 1 USD = 0,76549 EUR.
Sobre nós
O Football Industry é um portal que se dedica à elaboração de artigos sobre o mundo do Futebol com base em informações públicas. As análises realizadas centram-se nas diferentes componentes de gestão dos clubes em Portugal e no resto do Mundo, focadas numa perspectiva de Business Intelligence, procurando proporcionar aos leitores um maior conhecimento sobre o mercado.
